Most popular programs
Trending now
Stand out as a dynamic leader in business analytics, with a graduate degree in business from the University of Wisconsin–Madison. Learn to communicate data insights to top executives in your organization — and use those insights to power future-forward business solutions.
$24,000
total tuition for the program
Top 15
Public universityFootnote 1
24 months
Time to complete (part time)
Learn to communicate key data insights to high-level teams, and move up the career ladder as a business leader in your field.
Learn from renowned faculty from various disciplines, and explore relevant topics such as machine learning, data visualization, and cloud computing.
Join a global network of like-minded professionals, and discover the UW–Madison culture of collaboration and innovation.
The world-renowned Wisconsin School of Business at the University of Wisconsin–Madison helps future-focused business leaders build a healthier, more sustainable, and more equitable world. Founded in 1900, the Wisconsin School of Business was one of the first five business schools in the nation, and has been trusted to lead for more than 100 years. It continues this tradition of excellence and innovation today with an online Master of Science-Business: Data, Insights, and Analytics available to all, regardless of their location.
{"version":"1.0.1","id":2248,"featureFlags":{"formType":"STANDARD"},"embedFormData":{"title":"Get More Information","thankYouURL":"http://programs.edx.org/thank-you/","splashCreative":"umb-msb"},"grouping":"uwm-msb","degreeOffering":"uwm-msb","credentialType":"DEGREE","programsOfStudy":"3d4cbf7b-aa24-46fa-81f6-45daf5f5e863","inferredFields":{"country":true},"experimentalTrialAttributes":{},"formAttributesConfig":{},"fields":[{"hidden":false,"name":"first_name","label":"First Name","required":true,"type":0,"value":{"text":""},"helpText":"","mountPoint":1},{"hidden":false,"name":"last_name","label":"Last Name","required":true,"type":0,"value":{"text":""},"helpText":"","mountPoint":1},{"hidden":false,"name":"email","label":"Email","required":true,"type":0,"value":{"text":""},"helpText":"","mountPoint":1},{"hidden":true,"name":"lead_share_opt_in","label":"US Marketing Consent 🇺🇸","required":false,"type":11,"value":{"format":"checkbox","disclaimer":"test","optInValue":"UWM-MSB Marketing","checkboxText":"test","defaultRadio":"none","defaultChecked":true},"helpText":"","mountPoint":1,"conditionallyRendered":true},{"hidden":true,"name":"lead_share_opt_in","label":"GDPR Marketing Consent 🇪🇺","required":false,"type":8,"value":{"disclaimer":"","retailOptIn":{"sms":"","text":"test","email":"test","phone":""},"leadShareOptIn":{"sms":"","text":"","email":"","phone":"","leadShareValue":""}},"helpText":"","mountPoint":1,"conditionallyRendered":true},{"hidden":false,"name":"work_experience","label":"How many years of work experience do you have?","required":true,"type":3,"value":{"options":[{"label":"0","value":"0"},{"label":"1","value":"1"},{"label":"2","value":"2"},{"label":"3","value":"3"},{"label":"4","value":"4"},{"label":"5","value":"5"},{"label":"6","value":"6"},{"label":"7","value":"7"},{"label":"8","value":"8"},{"label":"9","value":"9"},{"label":"10+","value":"10+"}],"defaultOption":""},"helpText":"","mountPoint":1},{"hidden":false,"name":"prospect_education_journey","label":"When are you considering starting your program?","required":true,"type":3,"value":{"options":[{"label":"Next available cohort","value":"Next available cohort"},{"label":"3 to 6 months","value":"3 to 6 months"},{"label":"6 to 12 months","value":"6 to 12 months"},{"label":"Unsure","value":"Unsure"}],"defaultOption":""},"helpText":"","mountPoint":1},{"hidden":false,"name":"level_of_education","label":"What is your highest level of education completed?","required":true,"type":3,"value":{"options":[{"label":"High School","value":"High School"},{"label":"Associates","value":"Associates"},{"label":"Bachelors In Progress","value":"Bachelors In Progress"},{"label":"Bachelors","value":"Bachelors"},{"label":"Masters In Progress","value":"Masters In Progress"},{"label":"Masters","value":"Masters"},{"label":"Doctorate","value":"Doctorate"}],"defaultOption":""},"helpText":"","mountPoint":1},{"hidden":false,"name":"stated_gpa_range","label":"What was your undergraduate GPA?","required":true,"type":3,"value":{"options":[{"label":"4.00 And Above","value":"4.00 And Above"},{"label":"3.99 - 3.50","value":"3.99 - 3.50"},{"label":"3.49 - 3.00","value":"3.49 - 3.00"},{"label":"2.99 - 2.50","value":"2.99 - 2.50"},{"label":"2.49 And Below","value":"2.49 And Below"}],"defaultOption":""},"helpText":"","mountPoint":1},{"hidden":false,"name":"state","label":"State","required":true,"type":5,"value":{},"helpText":"","mountPoint":1},{"hidden":false,"name":"zip_code","label":"Zip/Postal Code","required":true,"type":0,"value":{"text":""},"helpText":"","mountPoint":1},{"hidden":true,"name":"country","label":"Country of Residence","required":false,"type":6,"value":{},"helpText":"","mountPoint":1},{"hidden":false,"name":"phone","label":"Phone","required":true,"type":0,"value":{"text":""},"helpText":"","mountPoint":1,"conditionallyRendered":true},{"hidden":true,"name":"degree_offering","label":"degree-offering","required":false,"type":12,"value":{"programId":"628","degreeOffering":"uwm-msb"},"helpText":"","mountPoint":1},{"hidden":true,"name":"degree","label":"degree interest","required":false,"type":3,"value":{"options":[{"label":"MSB","value":"MSB"}],"defaultOption":"MSB"},"helpText":"","mountPoint":1},{"hidden":false,"name":"country_of_citizenship","label":"Country of Citizenship","required":true,"type":6,"value":{},"helpText":"","mountPoint":1},{"hidden":true,"name":"no_klondike_gdpr_setting","required":true,"type":15,"label":"","value":{"text":"never"}},{"hidden":false,"name":"","type":7,"value":{"text":"By submitting this information, I agree that University of Wisconsin-Madison’s technology partner for the Master of Science-Business: Data, Insights, and Analytics, edX LLC, and its parent company, 2U, Inc., will share the above information with UW-Madison for the MS-Business, and that I may receive email and/or phone calls about the MS-Business from such parties. I can unsubscribe from emails by selecting the unsubscribe link in any email I receive. To change my preferences regarding other courses or programs offered by edX and its member universities, contact the edX support team at info@edx.org. For more information on edX’s privacy practices, please review the [--link:https://www.edx.org/edx-privacy-policy/]edx.org Privacy Policy.[link--]"},"mountPoint":2}],"screens":[{"allFields":[5,16],"conditional":{},"out":{"1":["$next",[{"data":"$valid"}]]}},{"allFields":[6,7,8],"conditional":{},"out":{"2":["$next",[{"data":"$valid"}]]}},{"allFields":[0,1,2],"conditional":{},"out":{"3":["$next",[{"data":"$valid"}]]}},{"allFields":[9,10,11,15,12,13,14,3,4,17],"conditional":{"3":[1,"",[{"data":"state.no_klondike_gdpr_setting"},{"data":"never"},{"op":0},{"data":"state.no_klondike_gdpr_setting"},{"data":"geo"},{"op":0},{"data":"state.no_klondike_carmen_sandiego_region"},{"data":"eu"},{"op":1},{"op":7},{"op":8}]],"4":[1,"",[{"data":"state.no_klondike_gdpr_setting"},{"data":"always"},{"op":0},{"data":"state.no_klondike_gdpr_setting"},{"data":"geo"},{"op":0},{"data":"state.no_klondike_carmen_sandiego_region"},{"data":"eu"},{"op":0},{"op":7},{"op":8}]],"12":[3,"",[{"data":"state.no_klondike_gdpr_setting"},{"data":"always"},{"op":0},{"data":"state.no_klondike_gdpr_setting"},{"data":"geo"},{"op":0},{"data":"state.no_klondike_carmen_sandiego_region"},{"data":"eu"},{"op":0},{"op":7},{"op":8}]]},"out":{"-1":["$next",[{"data":"$valid"}]]}}]}
Become an effective business leader ready to spark innovation — use real-world data to fuel effective strategies.
Request more infoProspective learners interested in this program must have a bachelor's degree or equivalent from an accredited college or university. All undergraduate and master's degree transcripts will be evaluated. Schools outside the United States may be verified by World Education Services at the individual class level.
Learners may submit GMAT or GRE scores and/or a professional letter of recommendation as part of their application package, but they are not required to do so.
The estimated tuition for the online Master of Science-Business: Data, Insights, and Analytics program as of the 2024–25 academic year is $800 per credit. A number of resources may be available to help you finance your master’s degree.
Technology and services powered by 2U, Inc., the parent company of edX.