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Explore core branding concepts and research techniques

Indian Institute of Management Bangalore
Professional Certificate inBrand and Marketing Research Strategy
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What you will learn

  • Understand marketing concepts in detail.
  • Appreciate the strategic and tactical aspects of marketing.
  • Comprehend marketing research techniques.
  • Discuss ethical issues in marketing research.
  • Explain core concepts of branding.
  • Craft an integrated brand campaign.

  • Expert instruction
    3 skill-building courses
  • Self-paced
    Progress at your own speed
  • 4 months
    3 - 4 hours per week
  • Discounted price:$510.30 Original price:$567.00 USD
    For the full program experience

Courses in this program

IIMBx's Brand and Marketing Research Strategy Professional Certificate

Meet your instructors
from Indian Institute of Management Bangalore (IIMBx)

Ashis Mishra
Ashis Mishra

Assistant Professor, Marketing

IIM Bangalore

Prithwiraj Mukherjee
Prithwiraj Mukherjee

Assistant Professor, Marketing

Indian Institute of Management Bangalore

Preeti Krishnan Lyndem
Preeti Krishnan Lyndem

Visiting Faculty, Marketing

Indian Institute of Management Bangalore

Experts from Indian Institute of Management Bangalore (IIMBx) committed to teaching online learning

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Discounted price:$510.30 Original price:$567.00 USD

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