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Professional Certificate inMinería de datos aplicada al marketing

What you will learn

Crearás un modelo de minería de datos, que te permitirá analizar la segmentación de clientes y la canasta de mercado, mediante el software especializado RapidMiner, sin necesidad de programar en lenguajes como java.
Serás capaz de definir estrategias para lograr el descubrimiento de conocimiento en bases de datos.
Serás capaz de realizar el preprocesado, procesado y agrupamiento de grandes cantidades de datos para el correcto análisis de los datos.
Comprenderás los fundamentos teóricos del Big Data y la técnica de minería de datos relacionada con el análisis de la cesta de la compra.

Expert instruction
2 skill-building courses
Self-paced
Progress at your own speed
3 months
4 - 5 hours per week
Discounted price:$70.20 Original price:$78.00 USD
For the full program experience

Dr. (PhD.)

Universidades Anáhuac

Experts from Universidades Anáhuac (AnahuacX) committed to teaching online learning

Discounted price:$70.20 Original price:$78.00 USD

2 courses in 3 months

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