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Drive your career forward

University of British Columbia
Professional Certificate inBusiness Fundamentals
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What you will learn

  • Effective communication, both oral and written; analyzing your audience, preparing to communicate, tailoring messages, storytelling, and advanced communication skills.
  • Core value propositions and a business model framework, competition and macro environmental tools, theories of disruption, basic accounting literacy and concludes with an integrated look at business functions.
  • Market Research and its importance to strategy, brand strategy, pricing, integrated marketing communication, social media strategy, and more.

  • Expert instruction
    3 skill-building courses
  • Self-paced
    Progress at your own speed
  • 5 months
    3 - 5 hours per week
  • Discounted price:$405.00 Original price:$450.00 USD
    For the full program experience

Courses in this program

UBCx's Business Fundamentals Professional Certificate

Meet your instructors
from University of British Columbia (UBCx)

Elicia Salzberg
Marlisse Silver Sweeney
Darren Dahl
Paul Cubbon
Elicia Salzberg
Elicia Salzberg

Senior Associate Dean, Students

UBC Sauder School of Business

Marlisse Silver Sweeney
Marlisse Silver Sweeney

Lecturer, Law and Business Communications Group

UBC Sauder School of Business

Darren Dahl
Darren Dahl

Dean and Innovate BC Professor

UBC Sauder School of Business

Paul Cubbon
Paul Cubbon

Assistant Dean, Innovation

UBC Sauder School of Business

Experts from University of British Columbia (UBCx) committed to teaching online learning

Program endorsements

Hootsuite

At Hootsuite, we value and encourage continuous professional development. Having hired and been impressed with numerous graduates from the UBC Master of Management program, we’re excited to see this new Professional Certificate program offering aimed at helping individuals pace their own understanding of business communication, financial accounting, marketing, and organizational behavior—all core business competencies essential for professionals who want to succeed in today’s marketplace.

Adam Houghton, Sr. Director, Customer Success, Hootsuite

Enrolling Now

Discounted price:$405.00 Original price:$450.00 USD

3 courses in 5 months

Whether you are looking to accelerate your career, earn a degree, or learn something for personal reasons, edX has the courses for you.

Propelling

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Study and demonstrate knowledge on your schedule

Flexible

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