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USMx, UMD: A  New Map for Product Managers — Strategic Brand Development for the Global Middle Class MarketsUSMx, UMD: A  New Map for Product Managers — Strategic Brand Development for the Global Middle Class Markets

USMx, UMD: A New Map for Product Managers — Strategic Brand Development for the Global Middle Class Markets

Building on the “grand strategy” perspective employed throughout the America’s New Map (ANM) course series, learn to unlock new customers and markets through differentiated strategic brand development that addresses the core consumer demands of the majority global middle class while effectively working across superpower economies — and their regional spheres of influence — to achieve brand awareness and brand positioning that meets your company’s long-term goals.

There is one session available:

After a course session ends, it will be archived.

Starts Mar 26