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This course from Tuck Executive Education at Dartmouth offers a comprehensive look into corporate responsibility and how it shapes a business's positioning in the modern landscape. Learners will engage with critical questions like a business's fundamental purpose and weigh the balance between profit and public interest.
Through an in-depth exploration of environmental, social, and governance (ESG) issues, the course provides a framework for understanding and articulating an organization's purpose and its implications for reputation and perception. Learners will leave the course with a nuanced understanding of how to integrate corporate responsibility into their leadership approach and the broader strategic positioning of the organization, ensuring that values are translated into action.
This course was designed to be the fourth and final Strategic Corporate Communication professional certificate. You will get the most out of the contents and assignments for this course after you complete Communicating Strategically, Corporate Brand and Reputation, and Crisis Communication and Management.
This course was designed to be the fourth and final Strategic Corporate Communication professional certificate. You will get the most out of the contents and assignments for this course after you complete Communicating Strategically, Corporate Brand and Reputation, and Crisis Communication and Management.
Understand what the purpose of an organization is and how that influences perceptions
Use a framework to determine when to speak out on social issues
Review examples of what governance is and why it’s important
Create a personal leadership plan
Describe how your values align with your organization’s values
“Paul Argenti has a fantastic presentation style. He is very engaging, with practical approaches to implementing learnings.”