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Learn how to create value for your customers and grow your business by designing a successful and sustainable business model.
47,566 already enrolled!
Do you want to start or grow your own business, go international, or avoid bankruptcy?
In this business and management course, you will learn the key steps to take to design or innovate your own business model. You will learn about the trade-offs to be made, and the design issues that are critical for a viable and sustainable business model.
This course will help you answer questions like, "How do I create a simple business model in a structured way?" and "How do I engage my users and how do I create value for my customers as well as revenue for my company?"
Secondary school; basic notions about business and/or practical business experience
Weeks 1 & 2: Design thinking
Weeks 3 & 4: Creating value for customers
Weeks 5 & 6: Drawing a simple BM
Week 7 & 8: I-want-to’s
Week 9 &10: Special BM patterns
“Working with BM design tools has made me conscious about how to move forward with my company.”– Entrepreneur involved in an earlier design project
