WOBI: How to Influence the Consumer Behavior to Drive Sales by Jonah Berger
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Learn with Jonah Berger, renowned professor of Marketing at the Wharton School of the University of Pennsylvania and expert in human influence and decision-making, how to generate more sales through studying your consumers and their behavior.
![How to Influence the Consumer Behavior to Drive Sales by Jonah Berger](https://prod-discovery.edx-cdn.org/cdn-cgi/image/width=378,height=auto,quality=85,format=webp/media/course/image/9f9d59ae-e2a6-41ad-97c0-976f59fbbc39-18cc3c8ffc9b.png)
2 weeks
4–6 hours per week
Self-paced
Progress at your own speed
Free
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There is one session available:
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Starts Sep 6
How to Influence the Consumer Behavior to Drive Sales by Jonah Berger
At a glance
- Institution: WOBI
- Subject: Business & Management
- Level: Intermediate
- Prerequisites: None
- Language: English
- Video Transcript: English
- Associated skills:Sales, Influencing Skills, Persuasive Communication, Communications, Consumer Behaviour, Decision Making, Marketing
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