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University of Cape Town: Sales Management

Learn how to lead, manage, motivate, assess, and compensate a sales team.

Learn how to lead, manage, motivate, assess, and compensate a sales team.

...
, un socio de edX, ofrece este curso
9 semanas
8–10 horas por semana
Comienza el 30 ene 2025
Inscríbete antes del 5 feb 2025
Al ritmo del instructor
Con un cronograma específico

Obtener más información

¿Quieres más información? Ingresa tus datos para conocer más sobre este curso de GetSmarter (socio de edX).

Obtener más información

¿Quieres más información? Ingresa tus datos para conocer más sobre este curso de GetSmarter (socio de edX).

9 semanas
8–10 horas por semana
Comienza el 30 ene 2025
Inscríbete antes del 5 feb 2025
Al ritmo del instructor
Con un cronograma específico

Información sobre Curso

Despite the emergence of numerous different business models, many enterprises still rely heavily on sales for profit. As a result, sales management is a vital business function that can have a significant impact on a company’s bottom line.

The University of Cape Town (UCT) Sales Management online short course aims to prepare you for success in this important field. It’s designed to teach you skills that are both relevant and practical, so you can not only improve your understanding of personal selling best practices, but also enhance your ability to build, train, motivate, and assess a sales team. You’ll learn how to perform cost analyses, select appropriate customer relationship management (CRM) systems, identify pricing strategies, and measure the business impact of your operations.

Class-wide online discussions will give you the opportunity to learn from fellow students and discuss topical issues, like closing techniques and recruitment challenges. Alongside course content, these sessions are designed to help you gain confidence in your ability to lead the sales function within any organization.

This course is suitable for both sales professionals pursuing a promotion into a management role, and existing sales managers looking to validate their skills and enhance their performance. Those who want to improve their knowledge of sales within a business development context will, most likely, also benefit from this content. To get value out of this course, it is recommended that you already have some experience in the sales field.

Plan de estudios de Curso

Omitir Plan de estudios de Curso

Learn how to measure sales impact within an organization as you work through the weekly modules of this online short course.

Orientation module: Welcome to your Online Campus

Module 1: Sales and marketing in the 21st century

Module 2: The personal selling function

Module 3: Stages in the personal selling process

Module 4: Sales forecasting, budgeting, and pricing strategies

Module 5: Sales planning and recruitment

Module 6: Sales training and development

Module 7: The role of technology in sales and sales management

Module 8: Leadership, management, and compensating the sales team

Module 9: Analysis and evaluation of sales team performance and customer management

About the certificate

Develop sales management skills and earn an official certificate of completion from the University of Cape Town.

Assessment is continuous and based on a series of practical assignments completed online. In order to be issued with a digital certificate, you’ll need to meet the requirements outlined in the course handbook. The handbook will be made available to you as soon as you begin the course.

El certificado se emitirá con tu nombre legal, y lo recibirás de forma digital una vez que hayas completado el programa, de acuerdo con los requisitos estipulados.Please note, due to additional administrative requirements, at times UCT course certificate delivery may be delayed by several weeks/months.

Algunos datos sobre el tema

Top 10

A role in sales is one of the top 10 key emerging positions in South Africa.

World Economic Forum (2018).

75%

The proportion of companies that list ‘closing more deals’ as their top sales priority.

HubSpot (2018).

¿Por qué elegir GetSmarter?

GetSmarter es un socio de edX que brinda cursos en línea con soporte completo, relevantes para el desarrollo profesional. Los cursos están a cargo de expertos en el tema y cuentan con el respaldo de las principales universidades e instituciones del mundo. Con más de 15 años de experiencia en el sector del aprendizaje en línea, GetSmarter ofrece conocimiento experto de larga trayectoria en investigación de mercado, análisis de datos y perspectivas de negocios, con el objetivo de que adquieras las habilidades esenciales para tu crecimiento profesional.