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Academic at Curtin University
Bridget Tombleson is an academic at Curtin University, Perth, Western Australia with more than twenty years’ experience in public relations and the communication industry. She has specialist experience in media relations, issues and crisis management, branding, strategy development and internal communications having worked across government, corporate and consultancy roles in Australia and overseas. Bridget has worked in fields such as science communication, finance and banking, government, building and engineering, mining and information technology and has a broad understanding of a wide variety of corporate communication across different industries. She researches students’ engagement with new technologies in particular social media platforms.
Bridget is currently completing her PhD on the use of transmedia pedagogy in higher education. Her knowledge of digital storytelling is underpinned by a Bachelor of Arts degree in English, and a Master of Public Relations and Postgraduate Diploma in Business. She brings her unique knowledge of storytelling from an arts perspective, as well as applied knowledge of working with organisational brands.